Hello everyone,
We all know how we all wait for Friday to come soon, because it’s the last day of work and also the start of fun, masti, food and a relaxing time away from the boredom of the desk jobs. For me, Friday the 28th of August was a great day, and why so? Because I was invited to be a part of Aircel #BlogUp event which was held at Smaash, Lower Parel.

The Aircel #BlogUp event was promised to be a fun and enjoyable one and indeed it was, because from the moment I entered the place, all of us bloggers were not only treated like VIP’s but were also served amazing snacks and beer too which was on the house. Wasn’t this like the perfect Friday for the workaholics like me? Hehe indeed it was!
The meet began with host Deepak lighting up the mood with his funny jokes and keeping us laughing harder and harder and keeping our funny bones tickling.  
Aircel,has strived a lot in the past few years to not only let its consumers enjoy the benefits of telecom network, but have tried to be very innovative so as to bridge the gap between the extensive use of consumers on their mobile phone and the need for the telecom networks to match this pace.
Reena Rathi, Head-VAS at Aircel, gave a brief about Aircel’s VAS (Value Added Service), and their constant endeavor to improve the lives of their customers. For their company, the customer is of utmost importance and their constant innovation to feed this importance is definitely a feather in their cap. They also have been able to strike a chord with customers by changing their lives through their various contests in which customers have won cars and SUV’s.
She spoke about a well-known VAS called Astro Buddy alert, which lets one start their day at a positive note, or the signature call back ring tone, where you are not disturbed when you’re driving. Also an interesting study done by them showed that 46% of people use their smartphones, tablets etc. for “ME TIME” which includes emailing, calling, entertainment, online etc. Quite surprising isn’t it?
To make things interesting and to let us experience the VAS services, they held contest for us bloggers such as the tweeting the answers of Bollywood quiz, the quiz factory and a Blind hit the ball game. All the winners were well rewarded.
Aircel is one of India’s no.1 leading innovative mobile service providers. Their well-known launch Pocket Internet was a hit among the masses as it was not only appealing but affordable to experience 3G Internet at minimal cost. They also have a one of a kind “Cut Your Dialer Tune” that enables one to listen, choose and set their favourite part of a song as a Dialer Tune. Also, their very famous Quiz Factory that not only enables the customers to increase their knowledge but which is accessible though all forms of communication on a handset like SMS, voice and data.
The event ended on a light note with some yummy dinner, but Aircel definitely showed us that for them the customer is the king and they would serve them tirelessly with more and more innovative VAS services.