Desperate times call for desperate measures.

-Most women get desperate when it comes to fashion emergencies

Modern times are marked by a never-ending need and greed for new clothes, even when your wardrobes are overloaded with outfits that can last you at least half a year without repeating. And why wouldn’t it be like that, when every activity and presence of yours is being archived on social media, fashion is so fast, and choices are aplenty!

But, let’s face it: YOU CANNOT BUY NEW CLOTHES FOR EVERY OTHER EVENT YOU NEED TO MARK YOUR ATTENDANCE.

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Jabong has always been one of my favourite online shopping destinations and I had spoken about the same in my earlier post “Shopping The Jabong way”.

They have always seen to it that the user gets the best experience in terms of shopping as well as understanding what the latest trend is. After all no one likes to wear outdated stuff.

The amazing online shopping experience on their website has now found a new place too and that is their mobile app, which is one of the best online shopping apps. Let’s admit it, we spend more time or rather almost all our time on our smartphones than our desktops or laptops.

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Breaking the odds at Lakme Fashion Week 2016 with #LYFSmartphones

The Lakme Fashion Week 2016 presented by #LYFSmartphones has been the talk of the town, for all the right reasons, because of the odds that were broken at it.

The traditional thinking of fashion, where only models could walk the ramp as they maintained their figure was no longer a requirement for modelling as “Fashion met Technology” by striking the right chord between Lakme Fashion Week 2016 and #LYFSmartphones.

So here are a couple of things that broke the odds at the Lakme Fashion Week 2016.

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